Author: Christopher Zahn

The PR Playbook for Time-Poor Tech Founders

How to stay visible and credible without adding to your to-do list Pearscroft Communications At Pearscroft Communications, we believe the key to effective corporate communication lies in crafting the right message and getting it in front of key decision makers. Whether you need to communicate with the media, your customers, or internal stakeholders, we can […]

PR Lessons in Cybersecurity Crisis Communications

Pearscroft Communications At Pearscroft Communications, we believe the key to effective corporate communication lies in crafting the right message and getting it in front of key decision makers. Whether you need to communicate with the media, your customers, or internal stakeholders, we can help you craft the right message and deliver it in the most […]

How to Pitch Cybersecurity Stories Without the Fear Factor

Moving beyond scare tactics to value-driven narratives Pearscroft Communications At Pearscroft Communications, we believe the key to effective corporate communication lies in crafting the right message and getting it in front of key decision makers. Whether you need to communicate with the media, your customers, or internal stakeholders, we can help you craft the right […]

Why Reputation is the Real ROI of Cyber PR

A Pearscroft perspective on long-term brand equity in the tech space. Pearscroft Communications At Pearscroft Communications, we believe the key to effective corporate communication lies in crafting the right message and getting it in front of key decision makers. Whether you need to communicate with the media, your customers, or internal stakeholders, we can help […]

The Anatomy of a Tech Thought Leadership Campaign

Pearscroft Communications At Pearscroft Communications, we believe the key to effective corporate communication lies in crafting the right message and getting it in front of key decision makers. Whether you need to communicate with the media, your customers, or internal stakeholders, we can help you craft the right message and deliver it in the most […]

What CISOs Wish PR Teams Knew

Pearscroft Communications At Pearscroft Communications, we believe the key to effective corporate communication lies in crafting the right message and getting it in front of key decision makers. Whether you need to communicate with the media, your customers, or internal stakeholders, we can help you craft the right message and deliver it in the most […]